The Anatomy of Buzz: How to Create Word of Mouth Marketing book by Emanuel Rosen
By Emanuel RosenThe Anatomy of Buzz: How to Create Word of Mouth Marketing book by Emanuel Rosen
Strategies for creating and sustaining effective word-of-mouth campaigns drawing from more than 150 interviews with exucutives, marketing leaders, and researchers who have successfully built buzz for major brands. Published By Broadway Business on 2002
Book details
- Paperback
- 0 pages
- English
- 0385496680
- 9780385496681
About Emanuel Rosen
More Books By Emanuel Rosen
The Anatomy of Buzz: How to Create Word of Mouth Marketing book by Emanuel Rosen
New Book
People who bought this also bought
Supermarket Vegan: 225 Meat-Free, Egg-Free, Dairy-Free Recipes for Real People in the Real World By Donna Klein
Used Book
How Successful People Think : Change Your Thinking, Change Your Life
New Book
The Glorious American Essay: One Hundred Essays from Colonial Times to the Present book by Phillip Lopate
New Book
The Struggle for South Sudan: Challenges of Security and State Formation book by Luka Biong Deng Kuol
New Book
Not Quite the Diplomat: Home Truths about World Affairs book by Chris Patten
New Book
101 Businesses You Can Start and Run with Less than $1000
Used Book
Managing the Non-profit Organization: Principles and Practices book by Peter F. Drucker
New Book
The Psychology of Money : Timeless lessons on wealth, greed, and happiness by Morgan Housel
New Book
Warriors of God: Inside Hezbollah's Thirty-Year Struggle Against Israel book by Nicholas Blanford
New Book
The Temptress: The Scandalous Life of Alice de Janzé and the Mysterious Death of Lord Erroll book by Paul Spicer
New Book
The Audacity of Hope: Thoughts on Reclaiming the American Dream book by Barack Obama
Used Book
The Scramble for African Oil: Oppression, Corruption and War for Control of Africa's Natural Resources (New Politics, Progressive Policy book by Douglas A. Yates
New Book
Showboat: The Life of Kobe Bryant book by Roland Lazenby
New Book
Authentic Happiness: Using the New Positive Psychology to Realise your Potential for Lasting Fulfilment book by Martin E.P. Seligman
New Book
More of Him, Less of Me: My Personal Thoughts, Inspriations, and Meditations on the Weigh Down Diet
Used Book
The Project Surgeon: A Troubleshooter's Guide to Business Crisis Management
Used Book
Living Better: How I Learned to Survive Depression book by Alastair Campbell
New Book
Further Along the Road Less Traveled: The Unending Journey Toward Spiritual Growth book by M. Scott Peck
New Book
Gut Feelings: Healing the Shame-Fueled Relationship Between What You Eat and How You Feel book by Will Cole
New Book
The Minor Prophets: An Expositional Commentary
Used Book
What Got You Here Won't Get You There : How Successful People Become Even More Successful book by Marshall Goldsmith
New Book
The Act of Marriage: The Beauty of Sexual Love By Tim LaHaye
New Book
Holy Blood, Holy Grail: The Secret History of Christ & The Shocking Legacy of the Grail book by Michael Baigent
New Book