The Power of Product Platforms : Creating and Sustaining Robust Corporations
By Marc H. MeyerDrawing on in-depth case examples from Black & Decker, Hewlett-Packard, and others, this guide demonstrates how to build entire families of products from a single "platform" of common product structures, technologies, and automated product processes. This guide explains how this strategy spearheads a more advanced, second-generation product platform.
show more
Book details
- Hardcover
- 304 pages
- English
- 0684825805
- 9780684825809
About Marc H. Meyer
marc h. meyer is associate professor of management at northeastern university's college of business administration, research director of the college's cent Read More about Marc H. Meyer
More Books By Marc H. Meyer
People who bought this also bought
3% OFF
Clockwork: Design Your Business to Run Itself book by Mike Michalowicz
New Book
Ksh 5,800
Ksh 6,000
Buy Now
5% OFF
13% OFF
13% OFF
500 Things To Eat Before It's Too Late: and the Very Best Places to Eat Them book by Jane Stern
Used Book
Ksh 700
Ksh 800
Buy Now
4% OFF
Surprised by Joy: The Shape of My Early Life book by C.S. Lewis
New Book
Ksh 2,650
Ksh 2,750
Buy Now
3% OFF
3% OFF
3% OFF
The 5 Languages of Appreciation in the Workplace book by Gary Chapman
New Book
Ksh 3,650
Ksh 3,750
Buy Now
2% OFF
You Are a Brand!: How Smart People Brand Themselves for Business Success book by Catherine Kaputa
New Book
Ksh 4,200
Ksh 4,300
Buy Now
4% OFF
6% OFF
His Needs, Her Needs Participant's Guide book by Willard F. Harley Jr.
New Book
Ksh 1,890
Ksh 2,000
Buy Now
4% OFF
3% OFF
4% OFF
Maverick: The Success Story Behind the World's Most Unusual Workplace book by Ricardo Semler
New Book
Ksh 2,550
Ksh 2,650
Buy Now
2% OFF
Outwitting the Devil : The Secret to Freedom and Success book by By Napoleon Hill
New Book
Ksh 4,590
Ksh 4,690
Buy Now
3% OFF
How to Make Million$ in Real Estate in Three Years Starting with No Cash book by Tyler G. Hicks
New Book
Ksh 3,500
Ksh 3,600
Buy Now
3% OFF
Nteto Injega Cia Murungu Kiri antu Bonthe [Kimeru Bible Black Bonded Leather New]
New Book
Ksh 3,000
Ksh 3,100
Buy Now
10% OFF
God's Trophy Women: You Are Blessed and Highly Favored book by Jacqueline Jakes
Used Book
Ksh 900
Ksh 1,000
Buy Now
7% OFF
How Successful People Lead: Taking Your Influence to the Next Level book by John C. Maxwell
New Book
Ksh 2,500
Ksh 2,690
Buy Now
3% OFF
Ask and It Is Given: Learning to Manifest Your Desires book by Esther Hicks , Jerry Hicks
New Book
Ksh 3,490
Ksh 3,590
Buy Now
13% OFF
Viruses Vs. Superbugs: A Solution to the Antibiotics Crisis? book by Thomas Hausler
Used Book
Ksh 700
Ksh 800
Buy Now
3% OFF
Business Strategy: A Guide to Effective Decision-Making gook by Jeremy Kourdi
New Book
Ksh 2,890
Ksh 2,990
Buy Now