The Startup Way book by Eric Ries
By Eric RiesThe Startup Way book by Eric Ries
Winner of the Business Book Awards 'Thought Leader' category
-----
With his million-copy bestseller The Lean Startup, Eric Ries launched a global movement.
Concepts like minimal viable product, A/B testing and 'pivoting' changed the language of business. Now he turns his attention to companies of all sizes - and shows how the startup ethos can breathe new life into even the largest and most bureaucratic organisation.
In this groundbreaking new book, he draws on inside stories of transformations at multinationals like General Electric and Toyota, titans like Amazon and Facebook, and tech upstarts like Airbnb and Twilio. He lays out a new framework for entrepreneurial management: a comprehensive approach that kick starts innovation and delivers sustained growth, even in highly uncertain environments.
The Startup Way is an essential read for leaders, managers and entrepreneurs at any level. It's a revolutionary approach to incubating great ideas, turning all teams into startups, and inspiring everyone to think like an entrepreneur.
Book details
- Paperback
- 400 pages
- English
- 0241197260
- 9780241197264
About Eric Ries
eric ries is an american entrepreneur, blogger, and author of the lean startup, a book on the lean startup movement. he is also the author of the startup w Read More about Eric Ries
More Books By Eric Ries
People who bought this also bought
Ultimate Guide to Email Marketing for Business book by Susan Gunelius
When: The Scientific Secrets of Perfect Timing book by Daniel H. Pink
The Lords of Strategy: The Secret Intellectual History of the New Corporate World book by Walter Kiechel III
Rising Star: The Making of Barack Obama book by David J. Garrow
Male Daughters, Female Husbands: Gender and Sex in an African Society book by Ifi Amadiume
The One-Minute Sufi: Timeless and Placeless Principles in Small Doses book by Azim Jamal
The Kybalion: Centenary Edition: Hermetic Philosophy book by Three Initiates
Payback: Debt and the Shadow Side of Wealth book by Margaret Atwood
Anne Neilson's Angels: Devotions and Art to Encourage, Refresh, and Inspire
Too Late to Say Goodbye: A True Story of Murder and Betrayal book by Ann Rule
Testing Business Ideas: A Field Guide for Rapid Experimentation book by Alexander Osterwalder
Undo It!: How Simple Lifestyle Changes Can Reverse Most Chronic Diseases book by Dean Ornish
Stuff Matters: Exploring the Marvelous Materials That Shape Our Man-Made World book by Mark Miodownik
Office Politics: How to Thrive in a World of Lying, Backstabbing and Dirty Tricks book by Oliver James
What I Talk About When I Talk About Running book by Haruki Murakami
The Man Behind the Curtain: Inside the Secret Network of George Soros book by Matt Palumbo
Women Who Brand: How Smart Women Promote Themselves and Get Ahead book by Catherine Kaputa
The Emperor: Downfall of An Autocrat book by Ryszard Kapuscinski
It's OK if You're Clueless: and 23 More Tips for the College Bound book by Terry McMillan
Routledge Handbook of Diplomacy and Statecraft book by Brian J.C. McKercher