Ogilvy on Advertising book by David Ogilvy
By David OgilvyOgilvy on Advertising book by David Ogilvy
A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business." Told with brutal candor and prodigal generosity, David Ogilvy reveals: • How to get a job in advertising • How to choose an agency for your product • The secrets behind advertising that works • How to write successful copy—and get people to read it • Eighteen miracles of research • What advertising can do for charities And much, much more. Published By Vintage on 1985
Book details
- Paperback
- 226 pages
- English
- 039472903X
- 9780394729039
About David Ogilvy
david mackenzie ogilvy was born in west horsley, england, on june 23, 1911. he was educated at fettes college in edinburgh and at christ church, oxford (al Read More about David Ogilvy
More Books By David Ogilvy
People who bought this also bought
6% OFF
Closer to God Each Day: 365 Devotions for Everyday Living book by Joyce Meyer
Used Book
Ksh 1,500
Ksh 1,600
Buy Now
13% OFF
3% OFF
Deep Thinking: Where Machine Intelligence Ends and Human Creativity Begins book by Garry Kasparov
New Book
Ksh 2,800
Ksh 2,900
Buy Now
3% OFF
Integrity: The Courage to Meet the Demands of Reality book by Henry Cloud
New Book
Ksh 3,390
Ksh 3,490
Buy Now
2% OFF
Collusion: How Central Bankers Rigged the World book by Nomi Prins
New Book
Ksh 4,250
Ksh 4,350
Buy Now
3% OFF
2% OFF
Killing for Profit: Exposing the Illegal Rhino Horn Trade book by Julian Rademeyer
New Book
Ksh 4,400
Ksh 4,500
Buy Now
3% OFF
The War of Art: Break Through the Blocks and Win Your Inner Creative Battles book by Steven Pressfield
New Book
Ksh 3,390
Ksh 3,490
Buy Now
6% OFF
Moments with Our Master: 365 Daily Devotionals book by Todd Tomasella
Used Book
Ksh 1,500
Ksh 1,600
Buy Now
3% OFF
The Lawless Decade: Bullets, Broads and Bathtub Gin book by Paul Sann
New Book
Ksh 2,900
Ksh 3,000
Buy Now
2% OFF
E-Myth Mastery: The Seven Essential Disciplines for Building a World-Class Company book by Michael E. Gerber
New Book
Ksh 4,150
Ksh 4,250
Buy Now
3% OFF
3% OFF
3% OFF
Rules for Radicals: A Pragmatic Primer for Realistic Radicals book by Saul D. Alinsky
New Book
Ksh 3,500
Ksh 3,600
Buy Now
3% OFF
The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life by Mark Manson
New Book
Ksh 3,490
Ksh 3,590
Buy Now
6% OFF
Each Day with Jesus: Daily Devotions Through the Year book by Rudolph Norden
Like New
Ksh 1,500
Ksh 1,600
Buy Now
3% OFF
The Fail-Safe Startup: Your Roadmap for Entrepreneurial Success book by Tom Eisenmann
New Book
Ksh 3,650
Ksh 3,750
Buy Now
3% OFF
Barracoon: The Story of the Last Slave book by Zora Neale Hurston
New Book
Ksh 2,800
Ksh 2,900
Buy Now
3% OFF
Food is Different: Why We Must Get the WTO Out of Agriculture book by Peter M. Rosset
New Book
Ksh 3,150
Ksh 3,250
Buy Now
2% OFF
Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration book by Ed Catmull
New Book
Ksh 3,990
Ksh 4,090
Buy Now
1% OFF
3% OFF
9% OFF
Success God's Way: Achieving True Contentment And Purpose book by Charles F. Stanley
Used Book
Ksh 1,000
Ksh 1,100
Buy Now
3% OFF
Thank You for Being Late: An Optimist's Guide to Thriving in the Age of Accelerations book by Thomas L. Friedman
New Book
Ksh 3,250
Ksh 3,350
Buy Now